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Tips for Growing Your Business During the Pandemic

Elena Stewart
June 7, 2021

The coronavirus pandemic has had a disastrous impact on small businesses across the country. While it doesn’t look like our problems are going to go away anytime soon, small businesses can take several actions to stay afloat — even grow — during this difficult time.

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The coronavirus pandemic has had a disastrous impact on small businesses across the country. While it doesn’t look like our problems are going to go away anytime soon, small businesses can take several actions to stay afloat — even grow — during this difficult time.

Maintaining a thriving business during the pandemic is all about adapting and taking advantage of new opportunities. Here are some other great tips and tools to keep your small business going and growing.

Upgrade Your Operations

If business is slow right now, this could be an opportune time to make operational upgrades. Look for ways to streamline your business processes and set the stage for future growth.

- Consider upgrading your business structure to an LLC to gain tax advantages and protect your assets.

- Hire a financial consultant to help you implement a realistic financial plan.

- Document your repetitive business processes and look for ways to improve them.

- Incorporate integrated technology to make your business more efficient.

- Invest in staff training to give your business a competitive advantage.

Prioritize Customer Care

Now more than ever, your customers need to know that you truly care about them. Put your customers at the forefront of your business and the profits will follow.

- Provide flexible payment options for customers in financial distress.

- Minimize health risks to customers visiting your retail space.

- Offer no-contact shopping solutions, like curbside pickup.

Adapt Your Marketing

Consumers’ needs, wants, and expectations have changed significantly during the pandemic. So, too, should your marketing strategy.

- Work with nDemand Consulting Services to upgrade your web and mobile app solutions.

- Reassess your business’ vision and mission to better align with the times.

- Listen to your customers and find out what they need most right now.

- Demonstrate empathy by letting people know your business is here to help, not sell.

- Create an authentic influencer marketing strategy to connect with your audience on social media.

Running a business in the age of COVID-19 has presented its share of challenges. Business owners that adapt and evolve with the changing times stand to come out of this in the best possible position. This is the time to take risks, make upgrades, and re-evaluate your business values.

Are you shifting your business online during the pandemic? If you’re struggling to keep up with your customer support needs, nDemandConsulting Services can upgrade your website and app. Call 678.699.2785

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